Here are just a few of the websites and applications that we have worked on:
17
May 2010
May 2010
Hanover Personal Insurance Website
http://www.hanover.com/thg/personal
Technologies Used: Flash, XHTML, CSS, JavaScript
This site was designed to inform customers and independent agents about Hanover Insurance’s personal lines of insurance for home and automobiles. The site was launched in March 2010 and replaced an older version of the site which had been stagnant for some time. From a technical standpoint the site is relatively simple, utilizing CSS and XHTML as a base, and JavaScript for some of the menus and tabbed windows. At the clients request, a flash movie was used for the homepage.
Since the launch of the new site, site traffic had increased by roughly 30% and the site has been steadily climbing in search engine positions and currently resides in the top 20 for the “personal insurance” keyword.
17
May 2010
May 2010
Your Best Partner Website
http://YourBestPartner.Hanover.com
Technologies Used: XHTML, CSS, JavaScript, Flash
Your Best Partner was a Hanover marketing campaign designed to allow independent insurance agents to learn about new products and services available in 2009 and 2010. The site was originally created in Flash but was redesigned with standards compliant CSS and XHTML for accessibility and search engine optimization purposes. The site uses CSS and JavaScript for navigation.
Since launching with the new layout and design, search engine traffic increased an astounding 1,128%. This site demonstrates how a simple redesign can improve search engine results and traffic.
17
May 2010
May 2010
Harvard Apparatus Website
http://www.harvardapparatus.com
Technologies Used: Websphere Commerce, Java Server Pages (JSP), CSS, Flash, JavaScript, XHTML
Harvard Apparatus is a bio-lab equipment supplier located in Central Massachusetts. The website is a full-fledged e-commerce site and was designed for customers to be able to find out detailed information about Harvard Apparatus’s vast product line and to be able to order on-line. The site also features an extensive on-line library of research papers, a custom designed search engine, and cross-sell/up-sell support. The site runs on IBM Websphere Commerce and utilized site-caching to help improve page performance.
Search Engine efforts revolve around the companies main product lines of Syringe Pumps and Infusion Pumps, where it is consistently ranked in the top five positions in all of the major search engines for these highly competitive keywords. The company also utilizes Google AdWords campaigns as part of its e-marketing strategy
Category: Portfolio
Tags: CSS, Flash, Java, JavaScript, JSP, Websphere Commerce, XHTML Leave a Comment
15
May 2010
May 2010
Scientific Lab Supply Website
http://ScientificLabSupply.com
Technologies Used: CSS, XHTML, ProStores e-commerce
Scientific Lab Supply is a wholesaler for industrial lab equipment that sells directly to the customer through their e-commerce website. The site features a secure administrative back-end that allows staff to add new products, adjust prices, and manage sales, in addition to the standard e-commerce front-end that consumers see. The site utilizes a PayPal connector to process credit card transactions.
Search Engine Optimization efforts were focused on the major product lines. Despite being a new site and competing with much larger companies, they are constantly ranked in the top 10-20 positions for their product line
15
May 2010
May 2010
KD Scientific Website
Technologies used: CSS, XHTML, JavaScript, Flash, ASP
KDScientific is a wholesale lab equipment supplier based in Central Massachusetts. Their website is designed to promote their products and allow for labs and educational institutions to find out about their product and then request a personalized quote.
The site is built on an ASP based platform, and utilizes an Javascript based menus. Flash is also used across the site for its featured products and instructional videos.
Search Engine Optimization efforts focused on their top products, such as Syringe Pumps, where it is consistently ranked in the top 3 on Google and other search engines, despite heavy competition from much larger companies
15
May 2010
May 2010
Ryan and Becky's Wedding Website
Technologies Used: CSS, XHTML, JavaScript, PhP, and Flash.
A basic wedding website for a couple to post information about an upcoming wedding to guests. A PhP/MySQL based form allowed guests to send in song ideas for the wedding. The site also included a flash-based image gallery of the couple and of events leading up to their big day.
14
May 2010
May 2010
Nipmuc Water Ski Club Homepage
Technologies Used: CSS, XHTML, custom graphics
The Nipmuc Water Ski Club is a non-profit organization on Webster Lake that serves as a family-friendly place to learn how to water ski. The club was looking for a basic site to market itself and to post news items about recent events, club information, history and membership.
Search engine optimization efforts were based on “Water Skiing on Webster Lake” where it currently sits in the #1 position on Google.
13
May 2010
May 2010
Assumption College Homepage (2008-2009)
Technologies Used: CSS, XHTML, Flash, JavaScript, PhP/MySQL
This site was a “bridge” design between Assumption’s old website (which was very outdated) to their current portal driven site that they have today. This design was coded and developed over a few weeks and served as a recruiting tool for the incoming class of 2012. This design was retired to make way for the new portal based system in the summer of 2009.
Category: Portfolio
Tags: assumption college, bridge design, college homepage, CSS, Flash, incoming class, JavaScript, MySQL, PhP, php mysql, XHTML Leave a Comment
13
May 2010
May 2010
Lakota Den Productions Homepage
http://www.LakotaDenProductions.com
Technologies Used: CSS, XHTML, JavaScript, PhP and Flash.
Lakota Den Productions is a wedding videography company. The site allows prospective clients to view video highlights, find out about pricing/packages and fill out a form to request more information.
Since the company is based in Central Massachusetts, search engine optimization was focused on geographic keywords such as “Wedding Videography in Massachusetts” where the site is constantly ranked in the top five in Google. Although the site was only optimized for 10 keywords, it ranked in the top 20 in major search engines for over 20 different/unique keywords and hit the #1 ranking on Bing/MSN for seven unique keywords.
The company also has a Facebook site and has had a moderate success rate with paid Facebook ads.
Category: Portfolio
Tags: CSS, Flash, JavaScript, PhP, Search Engine Optimization (SEO), XHTML Leave a Comment
13
May 2010
May 2010
The Aribrush Shack Homepage
http://www.TheAirbrushShack.com
Technologies Used: HTML (4.0), Table based layout, custom graphics.
The Airbrush Shack owner, Dave Laabs, wanted an original website design to showcase his incredible artwork. The site was one of our first contracted projects and it is still going strong and attracting clients. As of May 2010, the site was still listed in the top 20 in Google for “Airbrush in CT.”
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